

“Alvorada” is Portuguese for dawn. That quiet moment before the world wakes up. A breath. A beginning. For us, coffee isn’t just caffeine—it’s a ritual, a reset, a way to connect with where it comes from.
Our beans come from the hills of Minas Gerais, Brazil. Grown on a small family farm that’s been working the same soil for generations. No shortcuts, no mass production—just time, tradition, and deep respect for the land.
We use 100% Arabica beans, farmed sustainably. That means we care about the earth, not just the yield. Healthy soil, clean methods, and a process that honors both the people and the place behind every cup.
Our journey begins in the rolling green hills of Minas Gerais, Brazil, where our coffee is grown on a small, family-run farm that has been tending to the land for generations. Nestled in the heart of Brazil’s most renowned coffee region, this farm is more than just a business, it’s a way of life, rooted in tradition, sustainability, and a deep respect for nature.